Positive Thinking And Effective Marketing Go Hand In Hand


Copyright 2006 Joel Sussman

Successful sales and marketing requires persistence, continuous improvement, and the expectation of a positive outcome. If one doesn?t approach every aspect of marketing with enthusiasm, creativity, and a positive mental attitude, then it?s like embarking on schooner race with no wind in your sails. You?ll have no momentum or direction, and the competition is guaranteed to overtake you.

Attitude has an insidious way of infiltrating everything we do; and it can lift us up to great heights or pull us down to the depths of failure. It can energize us to do and say all the right things at the right time, or it can undermine our motivation and cause us to sabotage our own best laid plans.

The bottom line is this: either we own our attitude or our attitude owns us. Every now and then, it?s necessary to make a conscious decision to take charge of our thoughts, attitudes, and habits. An unfocused effort, whether it involves marketing or any other aspect of business, is sure to produce inferior results.

Allowing negative thoughts to infect your mind creates a cascading effect of self-defeating behavior. In direct sales, one needs to have a winning attitude and a magnetic personality to influence and persuade prospects to become customers. That?s only the tip of the iceberg, though, because a successful salesperson also needs to have the finesse and people skills to win back lost customers, negotiate the best deal, ask for and get sales referrals, inspire teamwork, and have the energy and optimism to overcome setbacks and keep moving forward in the face of temporary failure. Without a positive mental attitude, none of that is going to happen.

Cultivating a positive attitude also feeds the creativity and optimism necessary for nearly every other aspect of marketing ranging from sending out press releases and sales letters to placing ads or launching a web site. If you don?t believe it?s going to work, either you?re not going to try at all?or your efforts will be weakened and half-hearted. In both cases, you?re doomed to failure before you even get out of the starting gate.

On the other hand, if you make up your mind to be an ?eternal optimist?, you?ll be willing to take calculated risks and put your best foot forward. Getting there may involve an integrated program of reading motivational books, listening to self-improvement CDs, making a concerted effort to identify and avoid (or filter out) a lot of the negativity in your environment, and establishing daily habits that will tend to attract beneficial people and circumstances into your life.

Being an entrepreneur and running your own business is an intrinsically risky endeavor. If an expensive marketing campaign falls flat or a major client signs on with the competition, you might find yourself scrambling to make up for the loss. A positive state of mind not only helps you be creative, resourceful, and energized, but it also enhances your ability to anticipate, adapt, and regroup.

While many aspects of marketing are considered a gamble by anyone?s estimation, the best way to hedge your bets is by adopting a focused, optimistic, and positive mental attitude

Customer Experience VS Customer Service

Many people get bogged down on the idea of customer experience versus customer service. Customer experience often feels like something that happens as a result of customer service but these two terms are not interchangeable. Customer service and customer experience are both big pieces of the puzzle for business interactions and they are something that can be considered part of the full journey of a business. The difference between customer service and customer experience comes down to the whole perceived value of your business to a customer vs the type of service that you can offer them. Let us explore the differences with a greater depth.

Customer Service Explained

Customer service is a much older term that many of us are familiar with. It’s usually a narrow scoped idea that involves the advice or assistance provided to a customer when inquiring about a service or product. Customer service often requires your customers speaking to a team member about items that require answers. Customer service is often the human element of your organization and it is voiced by the people in your business. 

Customer Experience Explained

Customer experience is often the full journey for your customers across the organization and it regularly includes every interaction that your customer has with your business. Customer experience or CX involves the way that your team interacts with your customer, the experience that they have in your business, how a customer will interact with technology and websites for your brand and more. 

Improving customer experience means improving customer service, improving the technology surrounding your products and your sales as well as maximizing design to fit with the current brand ideals. All of the areas of customer experience are distinct in their own way and each of these pieces can work together to make up the overall customer experience. 

Key Differences

Customer service is often limited to interactions between a customer who is seeking advice or as customer experience can involve everything from analyzing data from noncustomer facing teams down to people who are contributing to the overall experience in the product or service. Customer experience is a far more encompassing term but both aspects of the business are extremely important. The overall line between how customers are using the product as well as the people who are supporting a product has become blurrier than ever before. Customers need to consider the entire picture when looking at offerings from your company and this is why user surveys and support for customer service remains essential. 

Taking the time to regularly address your customer experience will mean taking part in regular user surveys and making sure that you can study the way that your customers are interacting with your company. Working with consultancy or participating with customer feedback surveys will make sure that the process can be done easier. Customers need to consider the entire picture of your company and in order to make this picture better, it is important to look into these offerings over time. 

Taking a look at modern technology, your industry and the way that the demographics and your customer base are changing can be important. Ongoing research and investigation will ensure that your business can be successful. If you are continually invested in your customer experience, you can make sure that your company will always be evolving and always working to come out on top of your competition.

Contact us today to learn more about how to improve customer experience and how you can work at improving your business at every level. 

This blog was written by Ingrid Lindberg, a customer service speaker and founder of Chief Customer. Her work has spanned the Fortune 500 - including Finance, Healthcare, CPG, Telco and Retail, working with companies to create differentiating customer experience strategies and cultures.

Performance Evaluation Capabilities Training Do Performance Critiques Really Work?


Around the current evaluation abilities training course the issue emerged, perform critiques actually work? For many people critiques undoubtedly are a task that should be completed each year to keep in charge happy. Nicely if this describes the issue then clearly they are not effective. Sadly lots of administrators can be harmful in assessment capabilities so the chance garden storage sheds. An assessment as well as evaluation technique is only badly or great since the individual undertaking the particular evaluation. We hear a couple of terrible tales about how precisely critiques are completed and sometimes not necessarily completed but merely approved off stating things like 'things are usually okay, you need to do fine, allows just indication this in addition to send upward for the Ideas Office' If you are employing a Manager this, I apologize to meet your requirements. Critiques when completed correctly works. They provide the chance to arranged goals, discuss obstacles pointing you from your own purpose and supply the particular Manager the chance to supply suggestions inside a great way. In addition, it offers the particular appraisee the opportunity to supply the evaluator feedback in a honest in addition to open method. Evaluation abilities training is a vital component of ensuring companies in addition to staff acquire the best from critiques. Whether it's viewed as stick with defeat someone together with, it's incorrect. Likewise be it seen as document exercise without any substance in addition to meaning it's also wrong. It is crucial that everybody worried in critiques attend some type of training concerning the best way to execute effective critiques for occasions. The yearly evaluation furthermore does not work, however an excellent yearly meeting wherever goals are usually agreed in addition to feedback is really honest in addition to open, numerous personally conferences car 12 several weeks to be sure the objectives are saved to monitor works. The primary factor to efficient critiques is really honesty in addition to openness connected with each side wherever they discuss previous efficiency and proper any spaces in efficiency and concur an plan of action ongoing to maneuver forward. It needs to furthermore uncover any type of development needs for nearly any instruction that could be needed.

How To Make Money Online For Beginners? – Chris Farrell


If you are a beginner looking to make money online you may realize when you search for a program to get started it can be overwhelming. I mean who do you trust? After all there are many scams out there. Do realize there are legit programs out there that teach you how to make money online. Making money online is possible but it will take some effort on your part to make this happen. You are basically building your own business from home. In this article I am going to talk about the Chris Farrell membership. You may or may not have heard of him but like you he was looking for a way to make money online. The thing is he didn't have anyone to show him the right way to do things and so naturally he struggled at first. He finally started making money online in Feb of 2008. After 6 months he started having $250 dollar a day. After 9 months he had his first $1000 dollar day. This was the time he thought about teaching other people how to make money online thus creating the Chris Farrell membership. Before you go to Google and Google him let me tell you that his membership is not a scam. Its a membership site that will show you step by step how to create your own business from home. So this means: If you are completely new to making money online and don't know the first thing about it this program might be a good fit for you. Also if you don't know how to build a website, know what keyword research is, how to put your website on the web, get traffic to your website, etc. this program is for you. If you have done a little internet marketing on your own and know about building websites, keyword research and getting traffic to your site this program may be too basic for you. Like I said this is for people who know nothing about internet marketing. Put it to you this way do you only know how to serf the web and check your e-mail? Then this is program is for you. I do have to stress though you will need to put in effort to see results. Many people think that just buying a product will make them a millionare. It doesn't work like that. You need to put in the effort. I hope you enjoyed this article please like tweet and share this article.

The Introduction Of The Silverschmidt Concrete Test Hammer


It combines an electronic display and advanced mechanics with true rebound coefficient that automatically converts to compressive strength and comes in a compact lightweight body.

Switzerland-based Proceq developed the SilverSchmidt Concrete Test Hammer
with the intentions of improving quality of work and addressing the industry need to create a concrete test hammer that can deliver accurate readings on virtually any concrete from any direction, on any surface without the need to compensate for impact direction.

The Swiss-made SilverSchmidt is ergonomically designed and offers unprecedented benefits when measuring the compressive strength of on-site concrete structures. The SilverSchmidt measures the true rebound coefficient (termed ?Q?-value) and converts it to compressive strength. The instrument is controlled via a graphic user-interface featuring a single button and inclination sensing.

Features of the SilverSchmidt include: extended range, improved ease of use and more reliability, as well as higher readability. The SilverSchmidt comes with various modes of statistics, built-in corrections for carbonation, and up-to-date conversion curves for a variety of modern concrete mixtures. The SilverSchmidt complies with most international standards. To assure the compatibility with the established standard, the unit and displays the ?R?-value.

Proceq?s Vice-Chairman of the Board of Directors, Marco Brandestini, stated, ?The SilverSchmidt opes the door to a new era in non-destructive compression testing. Our dedicated team of designers and engineers has brought together the latest and best technology to present the international construction industry an instrument which not only gives greater reliability than before, but is also fun to use.?

Other products within Proceq?s concrete line; the ORIGINAL SCHMIDT and DIGI_SCHMIDT concrete test hammers; the PROFOMETER 5+ rebar locator and concrete cover meter; the TICO, the CANIN and the CYNA testers.

Proceq SA was founded in April 1954 in Switzerland. Its name is a combination of the words ?Processes? and ?Equipment?. The company has been marketing the ORIGINAL SCHMIDT concrete test hammer from its very beginning, making non-destructive testing of compressive strength possible for a wider user group.

Where to Buy Bitcoin Without Verification?

Someone thinks that Bitcoin is the next step in the evolution of the economic world, but for someone, it has already become the main currency. Both newcomers to the crypto world and experienced ones face a completely logical question, namely, where to buy bitcoin without the verification process? Here you will discover a site that will provide such an opportunity.

What Is the Verification Process?

Almost all exchanges require a lengthy verification process that is far from the usual registration procedure. You need to create a profile and verify your identity. On the one hand, this is a security measure, on the other hand, it excludes anonymity and requires entering not only real data but also awaiting verification. Here is the standard verification procedure:

  • Registration on the platform, entering a real email.
  • Email confirmations.
  • Filling in the current data: country of residence, city, mobile number, and sometimes address of residence.
  • Identity verification using a document. In most cases, you will be asked to upload a photo of an identity document. Some platforms require a personal photo with a document in hand.
  • Waiting for a verification confirmation.

Agree, this process takes a lot of time and is not suitable for everyone. Is there any alternative?

Where to Buy Bitcoin Without Verification?

Fortunately, there is a safe alternative, and today you can buy BTC without a verification process and even without registration. This method is completely safe and tested by many crypto enthusiasts. It allows you to purchase cryptocurrency quickly. For example, a crypto exchange platform Cryptex without verification is a reliable place to buy BTC at a profitable rate. Cryptex is an automatic service for exchanging, buying, and selling Bitcoin.

Cryptocurrency Exchange on the Cryptex Platform

To exchange bitcoin quickly, you do not need to go through the standard verification procedure. What is more, you don't even need to register a profile on this platform. All you need is an up-to-date email and any other personal data. 

This exchanger is ideal for beginners, as it has 24/7 online support. If you have any questions, you will immediately receive a detailed answer. What else is interesting about this platform?

  • Favorable Bitcoin and Perfect Money rates
  • 24/7 support
  • Possibility of refunds after crediting using the Cryptex Code.

Buy And Sell BTC without Difficulties

In addition to currency exchange, you can both buy and sell BTC without verification. The whole process can be done in a matter of minutes without any restrictions and limits, which many exchangers in this industry cannot boast of. Here are the main advantages of the platform:

  • No verification procedure, the platform offers complete anonymity.
  • Safe crypto wallets.
  • Absence of limits and restrictions. You may manage any amount you need. 
  • The platform guarantees a 0% liquidity provider commission.
  • Reliable account protection within the platform.

Final Verdict

As you see, you can buy, sell, or exchange Bitcoin without all the problems with verification. You need a safe place like the Cryptex platform. It is ideal for beginners, as in case of any difficulties, you can get advice and even get a refund if the rate does not suit you. Don't waste your time and test the platform now, as Bitcoin can rarely be 100% predictable!

How to Make Money Online- Clerical Work at Home Jobs


Tips on how to make money online help people to start online business. These are called clerical jobs that are generally done to market products, services, or helpful information on various topics by using several tools of internet marketing. The best part about such kind of jobs is that they help people to earn money while managing home responsibilities.Nowadays, many people prefer to work from home due to a variety of reasons. For example, inflation and uncertainties involved in the job market and factors like inclination towards flexible working hours. This becomes possible with the help of basic knowledge of computers and doesn't require much maintenance.Requirements for home jobs are very few and are easily manageable with very less expense. Clerical work doesn't require much specialization and is easily possible by means of simple work related knowledge. Anyone can start up work from home by collecting simple infrastructural facilities. For example, personal computers, internet, modem, backup battery, etc.Skills Requirements for Home JobsUsually, clients in distant locations outsource accounting work or documentation to the people residing in developing nations.

This task is familiar as the services that they get become available at reasonable rates as there is flexibility in work timings and shifts.What are Home Jobs and What do they Comprise?Home jobs basically involve secretarial work which is designed as per the requirements set by the offshore client. The customer generates income by using tools used in internet marketing for selling a variety of products like cosmetics, computer peripherals, gadgets, jewels, books, etc. On the other hand, some people are interested in marketing various financial plans or investment stock options. Some of the most common activities involved in home jobs are:Who can benefit from Home Jobs?Home job opportunities are beneficial for housewives or people who stay at home due to old age. As they get plenty of spare time after finishing their home responsibilities, they can utilize it in a better way to earn some money as well. Besides this, teens as well students too can earn good money by putting few hours in clerical home based jobs.

Wake Up And Partner With A Va


Is your to-do list keeping you up at night? Are you counting tasks rather than sheep to fall asleep?

  1. Wade through emails - 2. Finalize the presentation for tomorrow?s meeting - 3. Get handouts ready for Wednesday?s meeting - 4. Make follow up calls zzz - 5. Schedule sales meeting zzzzzz - 6. Buy anniversary gift. - 7. Call my kids.zzzzzzzz

If it?s been a long time since you laid your head down on the pillow at night without a care in the world, rest assured ? there is hope. You can have sanity and sleep, too.

When business worries and personal commitments get to be too much, you need to get help. Businesses owners are faced with more and more challenges every day?finding clients, keeping clients, creating products, article and press release distribution, social networking, and the economy. So if you?re spending more of your time on administrative tasks or just plain spinning your wheels going no where fast, it?s time to make a change. It?s time to partner with a Virtual Assistant.

So what exactly is a Virtual Assistant and what can one do for you?

A virtual assistant, or VA, is an independent business professional who among many things, can help overwhelmed business owners handle administrative tasks so they can remain focused on their business. Utilizing the latest technology your Virtual Assistant can manage your social networks, write press releases and correspondence, tweak or create a presentation, make travel arrangements, be your own personal concierge, write letters, follow up on trade show leads, handle literature fulfillment, and even prepare your expense and call reports. The possibilities are endless once you start to see how many tasks you really can delegate.

"I don't know what I'd do without my Virtual Assistant. As a sales professional who works out of my home and travels extensively I don't have an on-site staff to keep things moving. I can rely on my VA to prepare marketing materials, organize my contacts, send out letters, and keep me on track with special projects. Delegating routine tasks and special projects to my Virtual Assistant allows me to spend more time growing the business," says Mark Loudenslager, VP of Sales.

Partnering with a virtual assistant affords you the luxury of spending more time in front of your clients and less time behind your desk. Because virtual assistants are independent professionals they come equipped with their own office, their own equipment, the latest software programs, and the know how of running a successful business. They don't, however, come equipped with added expenses like payroll taxes, expensive benefit packages, paid vacations, holiday pay, or "free time" (that you pay for) for talking to co-workers. They're only there when you need them. Sometimes they're even there when you don't think you need them!

Virtual Assistants are also invaluable in helping to keep your business from being lost among its many competitors or overlooked because of lack of professionalism. Amidst the Internet and Social Networking craze, millions of email exchanges, and web and teleconferencing many professionals have literally ?lost sight? of their clients. In a day and age where we thrive on customer relationship management, personal sales calls have taken a back seat to technology. Further, today?s economy has forced more layoffs and corporate downsizing, which has impacted the availability of internal support systems and other such resources. The lack of internal resources has forced companies to rely on already overburdened staff to pick up the slack. Staff such as sales people who are now spending more time doing administrative tasks than they are generating sales. Where does the madness end?

It?s time to wake up and get back in the field. Get ahead of the competition and you won?t find yourself saying, ?Oops, I could have had a VA!?